Sustainable Soils Alliance (SSA)
Founder & Executive Director SSA. Ellen focuses on vision-building and creating a shared space where diverse organisations can come together with common purpose. She is key to establishing partnerships and liaising with influential figures in NGOS, government, agencies & academia. Her experience and dedication to the conservation and sustainability causes enable her to translate relevant knowledge into positive change for future generations.
Having established soil as a policy priority, the SSA have begun the process of addressing the issue according to the different policy pillars and mechanisms that drive behaviour change: regulations, incentivization, education, monitoring, the food supply chain, the carbon marketplace etc., through targeted research and engagement with policy-delivery organisations - to explore their role and potential, and better understand the barriers that have hindered them in the past.